Pre-requisite: None
Co-requisite: None
This course provides the student with general study of mass communication and journalism. This course includes theory, development, regulation, operation, and effects upon society.
Credit hours: 3
Contact hours: 3
Pre-requisite: None
Co-requisite: None
Introduction to the technique, form, style, and content of writing for the mass media, with attention to the various formats used in journalism, telecommunications, advertising, public relations and Internet communications. (Sp)
Credit hours: 3
Contact hours: 3
Pre-requisite: None
Co-requisite: None
This course includes instruction in the structure and functions of the advertising agency and the elements of effective advertisement.
Credit hours: 3
Contact hours:
